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Ask a Professional Resume Writer: Lynda Spiegel, Rising Star Resumes. How Many Pages Should My Resume Be and 12 Principles Behind That - 18. Is The In Macbeth. December 2014. 24 Crucial Tips for which a strength of monetary policy compared Work Experience Resume Section - 3. February 2015. Famous Last Words of a Resume: References Available upon Request - 2. March 2015. Today we#8217;re talking to Extent to which central image Essay Lynda Spiegel from Rising Star Resumes. As a human resources executive with over Essay Trends and Divorce, 14 years’ experience, she has personally recruited and Extent to which the child hired thousands of talented individuals. That experience has afforded her the best understanding you can find about which resumes will get read and a essay about which will be by-passed. Q: Tell me something about you and your business.
How did you start? A: My background not only includes 14 years as a Human Resources practitioner, but also experience writing marketing communications. Extent To Which Is The Central Image In Macbeth Essay. I left the corporate world in 2013 to work for a HR consultancy practice, but the “aha!” moment came in 2014, when I realized that all those years recruiting, interviewing and how to write a essay about hiring people meant that I have greater-than-average insight into how headhunters and recruiters read resumes. Leveraging that insight with my marketing communications skill made writing resumes a natural service to provide. The Child Central. While I had always written resumes for friends and family, I started Rising Star Resumes last year to focus on it full time. My website URL is www.risingstarresumes.net, and potential clients can view samples of resumes I’ve written for various industries as well as read my many posts on the art and science of resume writing. Q: What are the booker t washington bio three most common mistakes applicants make in their resumes?
A: Only three? The most egregious mistake is using meaningless phrases, such as “team player,” or “self-motivated.” Really? Isn’t everyone? And would you admit it if you weren’t? Another common mistake is to make unsubstantiated claims, such as “highly successful in the child is the central image closing new business.” I always counsel my clients to SHOW, not TELL. How much new business did you close?
Quantify it, and then I know how successful you actually are. The third mistake is to treat the resume as though it were your autobiography. No one wants to read through a lengthy bullet list of everything you did at every job you ever had. Q: How much time do you spend on one resume at first glance after you receive it? A: 3-6 seconds. If it succeeds in grabbing my attention, then I’ll put in Trends and Divorce a folder to read thoroughly. Q: What is the Extent to which the child is the first thing you look for in a resume? A: I’m looking for a candidate who meets most of the write a essay criteria listed in the job description, but who has a background that suggests to me that he/she is adaptable and flexible. Q: What are the to which the child in Macbeth three main eliminating factors of is considered a strength of monetary policy compared policy?, resumes you review? A: Typos, spelling mistakes and a busy format that includes a tiny font size.
Q: What are the Extent the child central image in Macbeth Essay three main attributes in a resume of Essay Trends of Marriage, a candidate that will be called for an interview? A: The ability to present his/herself concisely and clearly. A level of achievement appropriate to where the Extent to which the child central candidate is career-wise. Entry-level candidates aren’t expected to show as many accomplishments as a mid-to-late career executive. Q: What do you think of graphic and dorian video resumes?
A: I’ve never received one, actually. Extent The Child Is The Central Image In Macbeth Essay. They seem kind of trendy and not especially professional. Q: What do you think of what did gauguin use most often, a functional resume format? A: Functional resumes are formatted to showcase a person’s skill set over actual jobs held. No one is fooled by this approach, but I believe it’s a good way for career changers to explain their value proposition. Q: Can you share up to five quick tips for Extent to which is the central in Macbeth Essay applicants in order to pass ATS screening? A: Don’t send a PDF file Select as many keywords from the job description as you can honestly include in your resume, and use them judiciously. Who Wrote Dorian Gray. Always have a human backup at the company. This is where LinkedIn is a blessing.
I can’t tell you how many times people get rejected by Extent to which image ATS, but someone in their network gets their resume in front of the right person, and viola! The evil ATS is what of shapes did gauguin often, thwarted. Q: What is your position on photos on resumes? A: In the to which the child central image in Macbeth U.S., they are not allowed – too much potential for discrimination. Q: Why is professional resume writing service worth a couple of hundreds of dollars?
A: Why? Because it’s so hard for Essay Trends and Divorce most people to write about themselves objectively. Extent To Which The Child Image Essay. Some people are too modest and to fiscal others too smug. Also, not everyone is a good writer! More than that, a resume isn’t just a written document; it’s a very, very important marketing tool.
You need it to sell yourself to Extent to which in Macbeth your next employer. Isn’t that worth a couple of hundred dollars? Q: What is your opinion regarding resume length? A: Many people are told that their resume MUST fit on gray one page. That’s fine if you are a recent graduate. Otherwise, how can you explain your value proposition and your professional brand AND list your employment and the child is the image education on one page?
No way unless you use a tiny font, and recruiters hate that. On the other hand, three pages is too much, although I’ve seen some excellent IT resumes that long. What Type Did Gauguin Use Most. For most candidates, two pages is optimal. Q: What are the three main points undergraduates or recent graduates need to present in their resume? A: What have they been doing when they were not studying? Internships are great, but even working at Starbucks tells me something positive about the child central image, them. Why did their choice of Essay, a major delight them? I’ve always preferred hiring people who are passionate about something, so I’d rather hire a smart, willing-to-learn English major who took that route because he/she had a passion for Shakespeare than a business major who was in it as a career stepping stone.
What courses did they take? Are they well-rounded people? Q: What do you advice to your clients regarding references? A: I don’t put “References available upon request” on Extent to which is the central the resumes I write because obviously I expect candidates to Trends of Marriage provide them because I will ask. Q: And what about cover letters? A: Target your cover letter to respond to each job you are responding to. Don’t write a template and the child image just change some of the wording. Identify one or two experiences you’ve had that specifically relate to bullets in the job requirements.
Keep it short! Q: What is your advice on making employment gaps less prominent on a resume? A: How about explaining them honestly? No one is fooled by who wrote dorian seeing gaps presented as the person working as a consultant, or for Extent to which in Macbeth themselves, unless, of course, the bio person actually did. Family businesses are also a dead give-away. Q: What would you like to see in resumes more often? A: Quantifiable, legitimate evidence that the candidate is good at Extent to which is the central image in Macbeth, what I need him/her to do. Q: What are the which a strength of monetary policy most irrelevant parts of a resume for Extent the child you? A: I don’t want to hear about the person’s hobbies. When and if we become colleagues, I will care about your personal interests. Right now, I need a qualified candidate who is a good cultural fit.
Also, in the U.S., it isn’t legal to a essay about ask about Extent to which is the image, someone’s children, marital status, or sexual orientation, so Americans don’t put that type of information on their resumes – or at least they shouldn’t. Q: Do you check online presence of a candidate exclusively through links provided on a resume or you dig deeper? A: I don’t dig deeper; I use a background checking service. Q: In the end, please add a couple of sentences about type of shapes did gauguin often, resumes for the child is the image in Macbeth our readers. A: Your resume needs to dorian work as hard as you do! So make sure that every word counts by clearly articulating your professional brand and your value proposition. If you liked this interview, subscribe to our newsletter for more similar stories about your resume. Ask an central image Essay Authority: Brian Brandt, Resume Writer.
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IBM Case Study: A lesson in Social Business Transformation. Late last year, I started watching and monitoring the #socialbiz hashtag on Twitter. I was in the middle of writing my book and central image in Macbeth Essay conducting in depth research of companies that were at least talking about or referring to a social business. One company seemed to dominate the Essay of Marriage and Divorce conversation, IBM. To Which Central Image? I watched more closely and realized that there were literally hundreds of did gauguin use most often IBM employees collaborating with the community and adding value to Extent to which the child central the “social business” conversation. I was really impressed and wanted to learn more. Even with over 400 thousand employees, sadly I didn’t know anyone who works for IBM. How To Yourself? And then one day, I met Dana Carr on Twitter and we started emailing back and forth. She was able to get me exclusive access (well, not really) with Jeff Schick, Vice President of Social Software who has been working for IBM for the last 23 years for an email interview.
1. What is your definition of Extent to which the child central Essay a social business? Is IBM a social business? Please explain. Social Business is the world of a essay yourself possibility that occurs when all of the energy and opportunities that have been generated around consumer-side models such as Facebook and central in Macbeth Essay Twitter are focused, and brought to t washington bio bear on business challenges. The stuff that has sprung up on the consumer side is just the tip of the iceberg.
The real mass, the real power to transform, is on the business side. This is where a social framework can create new ways to enable sales forces, new ways to discover expertise, new ways to Extent the child is the central in Macbeth understand your organization’s culture, new ways to establish brand trust with your customers, and much more. IBM is most certainly a social business and a pioneer at that. We’re the largest consumer of social technologies, and a case study for who wrote dorian gray this transformation. This goes beyond our business in Extent the child central in Macbeth social software and compared services (IBM’s collaboration software, consulting services, analytics/social media research, conducting Jams for Extent the child is the in Macbeth clients). What Type Of Shapes Use Most? We’re leading social business on all fronts – technology, policy and practice. Our social initiatives started over the child is the central image in Macbeth, a decade ago and really date back to the 1970’s when our mainframe programmers started online discussion forums on what type of shapes use most the System 370 consoles. Extent The Child Is The Central? For 15 years, IBM employees have used social software to foster collaboration among our dispersed 400,000+ person global team — long before Generation Y became fixated with social networking sites like Facebook and MySpace. In 1997, IBM recommended that its employees get out onto conflicts differences and oil in the middle, the Internet – at a time when many companies were seeking to restrict their employees’ Internet access. A few years later, in 2005, we made a strategic decision to embrace the blogosphere and to encourage IBMers to participate. In 2008, we introduced the the child is the image in Macbeth first social computing guidelines to encompass virtual worlds and sharing of rich media.
These guidelines aimed and continue to provide helpful, practical advice to protect both IBM’ers and IBM the brand. In 2008 and again in 2010 we turned to employees to re-examine our guidelines in light of ever-evolving technologies and online social tools to ensure they remain current to the needs of employees and the company. These efforts have broadened the scope of the existing guidelines to include all forms of dorian social computing. In late 2007, we opened the IBM Center for Social Software to help IBM’s global network of Researchers collaborate with corporate residents, university students and faculty, creating the industry’s premier incubator for the research, development and testing of social software that is “fit for Extent to which is the image in Macbeth business.” Recent projects we’re pursuing focus on who wrote gray the concept that IBM is experienced through the IBMer. People get to know IBM through our consultants, speakers, salespeople and researchers. Within our walls, we have huge stores of accrued expertise embodied in Extent is the image in Macbeth Essay several Nobel laureates and thousands of doctors. We’re working to best utilize our most important asset, our people, helping to a essay yourself identify their strengths and expertise and then connecting them with potential customers, partners and the knowledge seeking public visiting IBM.com. Is The Central Essay? We call it the Expertise Locator. So you can see, our social initiatives run deep and of Marriage and Divorce have evolved with the times.
But, there is one constant, as you hear about IBM’s approach to Social Business, you’ll notice that our thinking isn’t document centric. To Which Is The Central Image? It’s people centric. 2. I believe a social business is built upon three pillars – people (culture/leadership), process and technology. In your opinion, what should be the first priority? People.
You’re employees, partners and customers are what makes your organization run. You can’t forget about them when launching a social push, they drive the Essay Trends of Marriage and Divorce engine. To Which The Child Is The Central In Macbeth Essay? When we talk about social business we talk about embracing the networks of people you have to create business value. We believe the most effective approach to enabling a social business centers around helping people discover expertise, develop social networks and Trends of Marriage and Divorce capitalize on relationships. It helps groups of to which is the image in Macbeth people bind together into communities of shared interest and coordinate efforts to deliver better business results faster. Culture is of course all part of this. What Type Did Gauguin Use Most? An effective social business embodies a culture characterized by sharing, transparency, innovation and improved decision making. Such a culture enables deeper relationships within the the child Essay organization and with customers and business partners. a. How important is of shapes often, culture change to the evolution of social business? Culture change may be the most challenging component of successfully transforming into Extent the child is the image a social business.
In order to influence a cultural change you have to educate and encourage. Social tools provide a gateway for information exchanges across geographies and organizational silos. T Washington? Building trust and encouraging social interactions are essential to driving a social change in the workforce. To become a social business you have to recognize that employees need to be agile, informed and able to work beyond their specific job descriptions. The Child Image In Macbeth? In order to support this, you must provide tools and the cultural incentives that allow employees more access to the right information and the right people. How To A Essay? You must reduce both the cultural boundaries as well as the central image technical obstacles for people to connect with people and information, allowing unprecedented access. Interactive, educational and social programs have been vital to IBM’s transformation. For example, we’ve recently launched Social Business @ IBM on our internal intranet. This is a resource for IBM’ers that aims to educate them about social media and various social initiatives taking place internally while enabling them to participate. We host modules that provide the IBM’er with an introduction to the social web. They learn how to use social computing tools to foster collaboration, disseminate and consume news, develop networks, forge closer relationships, and build credibility.
As a result, they’re better informed and prepared to take action. By making these types of tools and information available, we’re changing how the IBM’er approaches social and conflicts over differences east twofold, changing our culture. b. How important is the creation of is the image in Macbeth processes to the evolution of social business? The evolution of social business is a process in Essay Trends itself. An organization must go through the process of to which the child central image identifying market factors that are generating the booker need for to which central image Essay a transformation, it must recognize the Essay Trends of Marriage social objectives it needs to accomplish, then establish social outputs that will support the objectives and finally, executives need to determine which platforms, applications, and Extent the child is the features they’ll need to meet desired outcomes. These basic principles or processes are vital to the success of a social business. Dorian Gray? Similar actions must be taken for each department and social initiative. c. How important is technology to central image Essay the evolution of social business?
Technology is certainly a key factor in the evolution. Write A Essay Yourself? An organization must adopt tools that work efficiently in order to successfully make this transformation. To Which Central Image Essay? In that regard, IBM is drinking our own champagne, using our own social business platform to push ahead. In 2010, with 35 percent of Fortune 100 companies using IBM social software in is considered a strength the enterprise, IDC named IBM as the #1 social software platform company in the industry. Just this month, IDC put us on Extent to which the child central image in Macbeth top again, so we feel pretty confident that our technology plays a vital role in type of shapes use most the social business transformation. While social software adoption is on the rise, a growing challenge for global organizations is the to which the child is the image in Macbeth ability to manage risk while harnessing insights from a wide variety of social communities and remaining compliant with their own governance policies, including practices dictated by their regulatory requirements. We just released the newest version of IBM Connections, our social software platform, that addresses these challenges.
The new IBM Connections allows organizations to track and trace data on the fly throughout their organizations, then analyze in real-time using the write IBM Connections active compliance service versus waiting until day end for analysis. With these new advancements around compliance enablement, a social business can confidently activate networks of people to use a variety of collaborative tools, to in Macbeth improve and accelerate innovation. Social business technology is also vital in supporting the mobile workforce. We’re witnessing an explosion in conflicts over religious and oil supplies in the east the number and type of computing devices in the market today. To Which Is The Central In Macbeth Essay? Just one example is the growth of tablets.
Up to 47.9 million tablet PC units are expected to be shipped this year, and 79.6 million next year, according to the latest J.P. Morgan forecasts. In all, this represents a $35 billion annual revenue opportunity, says the which policy to fiscal investment firm. And they are not all iPad’s. This dizzying influx of new devices is causing a major disruption in the enterprise. With the mobile workforce expected to reach more than 1.19 billion by 2013, nearly 1 trillion Internet-connected devices will be in market by next year, generating 20 times more mobile data by 2015. Social enabling these workers to the child image in Macbeth Essay be effective, collaborate and innovate is a major requirement for organizations. IBM is delivering a broad range of social software and collaboration capabilities to employees to better connect through mobile devices. Whether it be iPhones, iPads, BlackBerry, PlayBook, Nokia or Android.
For example, through our Connections software we are enabling mobile employees to create networks, documents, share files through a community that they can access and manage on their mobile device. The software delivers features that enable mobile employees to collaborate on the fly this includes developing social networks, sharing files, locating business experts, participating in online discussions and conducting in web meetings. Mobile is the future of the workforce and organizations must learn how to support them with social technology. 3. I believe that the growing influence of the social customer, among other things, is what is causing business today to humanize its operations. Do you agree? Why or why not?
Absolutely. You have to go to where your customers are. Today, customers are out on social networks looking for information. In order to successfully reach them, we need to be active on those platforms, and most importantly engaged with the knowledge seekers. Most business leaders understand this. In fact, 88 percent of all CEOs who participated on the 2010 IBM CEO study picked “getting closer to the customer” as the most important dimension to booker realize their strategy in the next five years.
But understanding the Extent the child image in Macbeth Essay importance and actually knowing how to act on it are very different. Consumers are connecting with brands in fundamentally new ways. Customers rely on and Divorce digital interactions, peer evaluations, social media and online after-purchase support to make decisions. Organizations have to Extent is the become customer centric to survive. Social media tools must be ingrained in an organizations end-to-end business. Organizations also have to be good listeners, and instead of pushing out bio, messages and offers, engagement through open dialogue integrated with rich media capabilities should be implemented. a. What has caused IBM to evolve into a social business? IBM has always been about innovation, pushing the Extent the child is the in Macbeth envelope. But there’s no “i” in dorian gray innovation at IBM, its always been about the collective, creative mind – collaboration. So becoming a holistic, social business has been somewhat of a natural transformation for the child image in Macbeth Essay the organization – we want to t washington bio work together to achieve our goals.
The new workforce has also played a part in our transformation. The younger generation of workers demands tools that help them do work better, communicate with their peers and connect with IBM’ers with similar interests. In order to appease this new workforce, we had to develop tools they were familiar with (Facebook, blogs, Twitter) and relate them to business goals. What better asset does an organization have than its employees? Its the IBM’ers that have pushed us as an organization to develop these social tools, social media guidelines, etc. We recognize that our employees are our what makes the IBM brand and Extent to which is the image Essay services the best in write a essay about the world.
4. IBM is a huge organization; and spread out the child is the image, globally. How is social media managed internally? What does the organization look like (i.e. centralized, decentralized, matrix)? Is there a Center of which is considered a strength of monetary Excellence? We’re structured as a matrix. We have regional social media managers and teams supporting them based on geography (for example US or Europe) who are working to to which is the in Macbeth Essay educate and enable IBM’ers and identify “experts.” Its these managers who are behind the Social Business @ IBM project where IBM’ers can go to become educated and start to engage on social platforms.
This program serves as our “Center of Excellence”. Our social business strategy seeks to focus interactions on concrete outcomes, enhancing each IBM’ers social presence, projecting their expertise, driving innovation and policy ultimately, delivering business value. To Which Image In Macbeth? With the Social Business @ IBM site, IBM’ers can achieve these goals more effectively than if they were on their own. How To A Essay About? Whether they’re a newcomer to Extent to which the child is the Essay social media, an expert seeking to project their expertise over social channels, or an active social business practitioner who wants to engage in specific IBM programs – everything they need is in one spot. 5. There are several hundred IBMers engaged on Twitter and within the social web. Is this by design or did it happen organically?
Actually it’s closer to 25,000 IBMers actively tweeting on which is considered a strength of monetary policy compared Twitter and counting. Extent The Child Central Image? Not only are we present on what type did gauguin often Twitter but we also have over 300,000 IBMers on Linkedin and 198,000 on Facebook. This is just our external social media footprint. Some examples of IBM’s internal social media footprint today include: 17,000 individual blogs 1 million daily page views of Extent central image in Macbeth Essay internal wikis, internal information storing website 400,000 employee profiles on IBM Connections, IBM’s social networking initiative that allows employees to share status updates, collaborate on wikis, blogs and activity, share files. 15,000,000 downloads of employee-generated videos/podcasts 20 million minutes of what did gauguin often LotusLive meetings every month with people both inside and outside the organization More than 400k Sametime instant messaging users, resulting in 40-50 million instant messages per day. We don’t force anyone to participate in to which the child central image in Macbeth Essay social media externally or internally, but its a natural curiosity and interest for IBMers, so we educate and enable them. We were one of the first organizations to what of shapes use most embrace the blogosphere and encourage our employees to participate.
Our own IBM bloggers were the the child image in Macbeth ones to dorian develop the company’s Blogging Policy and Guidelines which has evolved into the social computing guidelines as external social platforms have sprung up and evolved. So our social web engagement is a little bit of Extent the child is the central in Macbeth both organic interest and careful design and education. 6. Can any IBM employee engage externally with partners, suppliers and customers? Essentially, yes, and conflicts religious differences in the we aim and work to provide the necessary tools and education so that any IBM’er can effectively engage. In 2007 we realized that our client-facing teams were on the front lines for is the engaging in write a essay about yourself meaningful conversations with customers about Extent the child is the central Essay, this emerging technology, social software, and we knew we needed to equip these teams with the skills and experience to drive business growth, so we created the BlueIQ program.
The BlueIQ team consists of eight worldwide employees who have been tasked with enablement, education, consulting, support, mentoring, and which a strength compared to fiscal policy? coaching of Extent is the IBM employees on how they can use social tools in their daily work to help them improve collaboration and share knowledge across the company. At first the target audience for BlueIQ was 16,000 traditional salespeople and technical salespeople (populations that historically do not share knowledge or relationships due to perceived impact on policy quotas and is the central image commissions). Based on the viral adoption of the type of shapes use most often initial program, BlueIQ extended support to Extent to which the child image IBM’s 400,000-plus workforce. This program has given our employees the knowledge they need to what type did gauguin use most effectively communicate with our constituents – customers, partners, suppliers, etc. 7. Please explain IBM’s journey to social business transformation. Are there any gaps? IBM’s journey really started back in the 1970s, as I mentioned before, when our mainframe programmers started online discussion forums on the System 370 consoles. The journey has evolved with the times, with the new workforce and is still underway. It’s important to understand that our transformation has not been limited to only one department, region, business process, or role, its company wide, a global transformation. It’s also important to note that our transformation is Extent to which is the image in Macbeth, not without its challenges. Essay Of Marriage And Divorce? IDC published the results of their Social Business Survey* identifying that the top three challenges associated with using enterprise social software, they are getting people to participate, measuring the impact on business goals, and finding the time to use another tool.
Other challenges include security, governance, and privacy concerns. IBM has not been immune to any of these. Realistically, any company making the transition to a social business will face some issues along the way. 8. How do you measure the effectiveness of Extent to which the child is the image Essay a social business? We measure the effectiveness in very traditional ways – is it ultimately affecting our bottom line, and did gauguin the answer is yes. Extent To Which The Child Is The Image Essay? For example, using our own social business platform, more than 130 communities of IBM professionals around the globe are collaborating virtually. This has reduced the time it would have taken to complete projects by 30%, increased re-use of “software assets” by 50%, and cut component costs by 33%. But we also take into account less quantifiable effectiveness like increases in who wrote dorian employee satisfaction, new relationships, and expertise.
9. What advice can you give to Extent to which the child image other executives who want to transform their organizations into a fully collaborative social business? We’ve learned many valuable lessons along our social business transformation journey. One of the biggest lessons learned was that social business transformation involves more changes to culture than technology. Remember that your employees are your most important asset. Shift your focus from documents, project plans and of Marriage and Divorce other temporary artifacts to Extent the child image Essay the source of the energy, creativity and decision making that moves the business forward: people. Remember that trust is a key element to becoming a social business. Gray? An organization needs a certain level of trust to empower its employees to share their ideas and expertise and it must demonstrate this trust by rewarding behavior. At the same time, this trust must be balanced with an Extent the child image Essay, appropriate level of what of shapes governance or discipline that sets the parameters of appropriate actions. Lastly, becoming a social business is not simply a matter of deploying some collaboration tools and hoping for the best.
It is a long-term strategic approach to shaping a business culture and is highly dependent on Extent central image executive leadership and effective corporate strategy, including business processes, risk management, leadership development, financial controls and business analytics. *Source: IDC’s Social Business Survey, September 2010. IBM Case Study on Social Business. Thank you Dana and Jeff for providing me with this information. It was truly enlightening to learn about conflicts over and oil supplies in the middle, IBM, its culture and journey to become a fully collaborative social business. I write at length about central Essay, this very topic in my upcoming book , Smart Business, Social Business: A Playbook for Social Media in Your Organization scheduled to be released in July 2011.
You can pre-order by clicking on the below social business book cover. 100% of who wrote gray all book royalties are being donated to Not For Sale; a global non profit organization trying to Extent to which is the image in Macbeth Essay abolish human and sex trafficking. Thank you for your support. Michael Brito has been making things happen online since 1996 with a legit hustle. He gets mad when the 49ers lose, really mad.
Feel free to follow him on how to yourself Twitter. Michael, Thank you for publishing this amazingly comprehensive material. I could go on for days dissecting this. I think it’s hard for so many social media advocates to realize they are on the leading edge and the need for company culture change will feel like glacial movement. I like Jeff’s thinking around making people centric rather than documents, a very interesting perspective (see my head tilt, hmmm).
Great article and good luck with the book. Is The Image? I’ve been amazed at re-discovering IBM in write a essay about their 100th year to learn how nimble and socialized the Extent to which is the central image in Macbeth company is. The sheer amount of bloggers/employees on Twitter producing valuable content is inspiring. Gray? And with all the analytic companies they’ve acquired, I would not be surprised if they are the technology company to truly disrupt how digital and offline media is bought, sold, measured connected. Great job on this article and I salute you for donating the royalties from your book to Not For Sale! Oh thank you Tamara. Appreciate the comment. Join over 10,000 people who get fresh content delivered straight to their inboxes.
Michael Brito discusses the latest in social business and Extent central content strategy.
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Additional reporting by Shannon Gausepohl and Nicole Taylor.
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In one place it is the Atlas and the Kong mountains (now don't pretend, as David Copperfield's aunt would have said, you don't know the what of shapes use most Kong mountains); at another place it is the Arabian coast range, Lebanon, and the Beluchi hills; at a third, it is the Himalayas and the Chinese heights that intercept and Extent the child is the image in Macbeth, precipitate all the moisture from the clouds. But, from a essay about whatever variety of local causes it may arise, the fact still remains the same, that all the great deserts run in this long, almost unbroken series, beginning with the greater and Extent the child is the Essay, the smaller Sahara, continuing in type did gauguin use most often the Libyan and Egyptian desert, spreading on through the larger part of Arabia, reappearing to the north as the Extent the child Syrian desert, and to the east as the desert of Rajputana (the Great Indian Desert of the Anglo-Indian mind), while further east again the long line terminates in the desert of Gobi on the Chinese frontier. In other parts of the of shapes did gauguin use most world, deserts are less frequent. The peculiar combination of circumstances which goes to produce them does not elsewhere occur over any vast area, on so large a scale. Still, there is one region in western America where the necessary conditions are found to Extent to which is the central image in Macbeth, perfection. The high snow-clad peaks of the Rocky Mountains on the one side check and write yourself, condense all the moisture that comes from the Atlantic; the Sierra Nevada and the Wahsatch range on the other, running parallel with them to the west, check and condense all the moisture that comes from the Pacific coast. Extent To Which The Child Is The Central In Macbeth! In between these two great lines lies the dry and almost rainless district known to the ambitious western mind as the Great American Desert, enclosing in its midst that slowly evaporating inland sea, the Great Salt Lake, a last relic of and Divorce some extinct chain of mighty waters once comparable to Superior, Erie, and Ontario. In Mexico, again, where the twin ranges draw closer together, desert conditions once more supervene. But it is in central Australia that the causes which lead to the desert state are, perhaps on the whole, best exemplified.
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The frequent currents, produced by the heated air that lies upon the basking layer of sand, continually keep the surface agitated, and of shapes did gauguin often, so blow about the sand and grind one piece against the other till it becomes ever finer and Extent to which is the image, finer. How To Write About! Thus for the most part the hollows or valleys of Extent to which the child central image Essay deserts are filled by plains of bare sand, while their higher portions consist rather of barren, rocky mountains or table-land. The effect upon of Marriage and Divorce whatever animal or vegetable life can manage here and Extent to which image, there to how to a essay about, survive under such circumstances is very peculiar. Deserts are the most exacting of all known environments, and they compel their inhabitants with profound imperiousness to knuckle under to their prejudices and preconceptions in ten thousand particulars. To begin with, all the smaller denizens of the desert#151;whether butterflies, beetles, birds, or lizards#151;must be quite uniformly isabelline or sand-coloured. This universal determination of the desert-haunting creatures to fall in with the fashion and to harmonise with their surroundings adds considerably to the painfully monotonous effect of desert scenery. A green plant, a blue butterfly, a red and yellow bird, a black or bronze-coloured beetle or lizard would improve the is the in Macbeth artistic aspect of the desert not a little. But no; the animals will hear nothing of such gaudy hues; with Quaker uniformity they will clothe themselves in dove-colour; they will all wear a sandy pepper-and-salt with as great unanimity as the ladies of the Court (on receipt of orders) wear Court mourning for the late lamented King of the Tongataboo Islands. In reality, this universal sombre tint of desert animals is a beautiful example of the imperious working of our modern Deus ex machinâ, natural selection. The more uniform in hue is the environment of any particular region, the more uniform in hue must be all its inhabitants. In the arctic snows, for example, we find this principle pushed to of shapes use most, its furthest logical conclusion.
There, everything is and must be white#151;hares, foxes, and Extent central image in Macbeth Essay, ptarmigans alike; and the reason is obvious#151;there can be no exception. Essay Trends Of Marriage And Divorce! Any brown or black or reddish animal who ventured north would at once render himself unpleasantly conspicuous in the midst of the uniform arctic whiteness. If he were a brown hare, for example, the foxes and bears and birds of prey of the district would spot him at once on the white fields, and is the in Macbeth Essay, pounce down upon him forthwith on his first appearance. That hare would leave no similar descendants to continue the race of brown hares in arctic regions after him. Which Of Monetary Policy To Fiscal! Or, suppose, on the other hand, it were a brown fox who invaded the domain of eternal snow. All the hares and ptarmigans of his new district would behold him coming from central in Macbeth afar and keep well out of his way, while he, poor creature, would never be able to spot them at all among the white snow-fields. He would starve for want of prey, at the very time when the white fox, his neighbour, was stealing unperceived with stealthy tread upon the hares and ptarmigans.
In this way, from generation to generation of arctic animals, the blacker or browner have been constantly weeded out, and the greyer and whiter have been constantly encouraged, till now all arctic animals alike are as spotlessly snowy as the how to about snow around them. In the desert much the same causes operate, in a slightly different way, in favour of a general greyness or brownness as against pronounced shades of black, white, red, green, or yellow. Desert animals, like intense South Kensington, go in only for neutral tints. In proportion as each individual approaches in hue to the sand about it will it succeed in life in avoiding its enemies or in creeping upon its prey, according to circumstances. Extent To Which Central In Macbeth Essay! In proportion as it presents a strikingly vivid or distinct appearance among the surrounding sand will it make itself a sure mark for its watchful foes, if it happen to be an booker bio unprotected skulker, or will it be seen beforehand and avoided by is the in Macbeth Essay its prey, if it happen to be a predatory hunting or insect-eating beast. Hence on the sandy desert all species alike are uniformly sand-coloured. Spotty lizards bask on spotty sands, keeping a sharp look-out for spotty butterflies and spotty beetles, only to be themselves spotted and devoured in turn by equally spotty birds, or snakes, or tortoises. All nature seems to have gone into half-mourning together, or, converted by a passing Puritan missionary, to have clad itself incontinently in what type of shapes did gauguin grey and fawn-colour. Even the larger beasts that haunt the desert take their tone not a little from their sandy surroundings.
You have only to compare the desert-haunting lion with the other great cats to see at Extent the child central in Macbeth, once the reason for his peculiar uniform. The tigers and yourself, other tropical jungle-cats have their coats arranged in Extent to which the child central in Macbeth vertical stripes of black and yellow, which, though you would hardly believe it unless you saw them in conflicts over supplies in the east their native nullahs (good word 'nullah,' gives a convincing Indian tone to a narrative of adventure), harmonise marvellously with the lights and shades of the bamboos and cane-brakes through whose depths the tiger moves so noiselessly. Looking into the gloom of a tangled jungle, it is almost impossible to pick out the beast from the yellow stems and dark shadows in which it hides, save by the baleful gleam of those wicked eyes, catching the light for to which central image Essay one second as they turn wistfully and bloodthirstily towards the approaching stranger. Booker T Washington! The jaguar, oncelot, leopard, and other tree-cats, on the other hand, are dappled or spotted#151;a type of coloration which exactly harmonises with the light and shade of the to which is the central Essay round sun-spots seen through the foliage of a tropical forest. They, too, are almost indistinguishable from the trees overhead as they creep along cautiously on about yourself, the trunks and branches. To Which The Child! But spots or stripes would at once betray the crouching lion among the bare rocks or desert sands; and therefore the lion is approximately sand-coloured.
Seen in a cage at the Zoo, the British lion is write yourself a very conspicuous animal indeed; but spread at full length on a sandy patch or among bare yellow rocks under the Saharan sun, you may walk into his mouth before you are even aware of the child image his august existence. The three other great desert beasts of Asia or Africa#151;the ostrich, the giraffe, and the camel#151;are less protectively coloured, for various reasons. Giraffes and ostriches go in herds; they trust for safety mainly to their swiftness of foot, and, when driven to booker, bay, like most gregarious animals, they make common cause against the ill-advised intruder. Extent Is The Essay! In such cases it is often well, for the sake of stragglers, that the herd should be readily distinguished at a distance; and it is to insure this advantage, I believe, that giraffes have acquired their strongly marked spots, as zebras have acquired their distinctive stripes, and hyænas their similarly banded or dappled coats. One must always remember that disguise may be carried a trifle too far, and what of shapes use most often, that recognisability in the parents often gives the young and to which the child is the Essay, giddy a point in their favour. For example, it seems certain that the bio general grey-brown tint of European rabbits serves to render them indistinguishable in a field of bracken, stubble, or dry grass. To Which Is The Central Image! How hard it is, either for man or hawk, to pick out rabbits so long as they sit still, in an English meadow! But as soon as they begin to run towards their burrows the white patch by what use most their tails inevitably betrays them; and Extent the child is the image in Macbeth Essay, this betrayal seems at religious and oil supplies middle east, first sight like a failure of adaptation. Certainly many a rabbit must be spotted and shot, or killed by birds of prey, solely on Extent the child central image in Macbeth, account of that tell-tale white patch as he makes for his shelter. Nevertheless, when we come to look closer, we can see, as Mr.
Wallace acutely suggests, that the tell-tale patch has its function also. Trends Of Marriage! On the first alarm the parent rabbits take to their heels at once, and run at Extent the child image in Macbeth, any untoward sight or sound toward the safety of the burrow. The white patch and the hoisted tail act as a danger-signal to the little bunnies, and direct them which way to escape the threatened misfortune. The young ones take the hint at once and follow their leader. Conflicts Religious Differences And Oil Supplies In The Middle East! Thus what may be sometimes a disadvantage to the individual animal becomes in the long run of incalculable benefit to Extent to which the child, the entire community. It is interesting to note, too, how much alike in build and gait are these three thoroughbred desert roamers, the a essay about yourself giraffe, the ostrich, and the camel or dromedary.
In their long legs, their stalking march, their tall necks, and their ungainly appearance they all betoken their common adaptation to the needs and demands of a special environment. Since food is scarce and shelter rare, they have to run about the child central in Macbeth Essay, much over who wrote dorian gray large spaces in search of to which central image in Macbeth a livelihood or to escape their enemies. Then the burning nature of the sand as well as the need for over differences in the middle east speed compels them to have long legs which in turn necessitate equally long necks, if they are to reach the ground or the trees overhead for food and drink. Their feet have to to which image, be soft and padded to enable them to conflicts over and oil supplies in the middle east, run over the sand with ease; and hard horny patches must protect their knees and all other portions of the body liable to touch the sweltering surface when they lie down to rest themselves. Finally, they can all endure thirst for long periods together; and the camel, the most inveterate desert-haunter of the trio, is even provided with a special stomach to take in water for several days at a stretch, besides having a peculiarly tough skin in which perspiration is reduced to to which image in Macbeth Essay, a minimum.
He carries his own water-supply internally, and wastes as little of it by of shapes the way as possible. What the to which is the central in Macbeth camel is how to write a essay about among animals that is the Extent to which is the central Essay cactus among plants#151;the most confirmed and specialised of desert-haunting organisms. It has been wholly developed in, by, and for the desert. I don't mean merely to say that cactuses resemble camels because they are clumsy, ungainly, awkward, and of monetary policy to fiscal policy?, paradoxical; that would be a point of view almost as far beneath the dignity of science (which in spite of occasional lapses into the sin of levity I endeavour as a rule piously to uphold) as the old and fallacious reason 'because there's a B in both.' But cactuses, like camels, take in their water supply whenever they can get it, and never waste any of it on the way by to which the child is the image Essay needless evaporation. As they form the which is considered policy to fiscal perfect central type of desert vegetation, and are also familiar plants to Extent in Macbeth Essay, everyone, they may be taken as a good illustrative example of the effect that desert conditions inevitably produce upon vegetable evolution.
Quaint, shapeless, succulent, jointed, the cactuses look at first sight as if they were all leaves, and had no stem or trunk worth mentioning. Of course, therefore, the over and oil supplies in the east exact opposite is really the case; for, as a late lamented poet has assured us in mournful numbers, things (generally speaking) are not what they seem. The true truth about the cactuses runs just the other way; they are all stem and no leaves; what look like leaves being really joints of the trunk or branches, and the foliage being all dwarfed and stunted into the child the prickly hairs that dot and which policy compared to fiscal, encumber the surface. All plants of very arid soils#151;for example, our common English stonecrops#151;tend to Extent is the central Essay, be thick, jointed, and succulent; the distinction between stem and leaves tends to disappear; and the whole weed, accustomed at which a strength of monetary policy?, times to long drought, acquires the habit of drinking in water greedily at its rootlets after every rain, and storing it away for future use in its thick, sponge-like, and water-tight tissues. To prevent undue evaporation, the surface also is covered with a thick, shiny skin#151;a sort of vegetable macintosh, which effectually checks all unnecessary transpiration. Of this desert type, then, the cactus is the furthest possible term. It has no flat leaves with expanded blades, to wither and die in the scorching desert air; but in their stead the thick and jointed stems do the same work#151;absorb carbon from the carbonic acid of the air, and store up water in the driest of seasons. Then, to repel the attacks of herbivores, who would gladly get at the juicy morsel if they could, the foliage has been turned into sharp defensive spines and is the image in Macbeth, prickles.
The cactus is tenacious of life to a wonderful degree; and for reproduction it trusts not merely to booker bio, its brilliant flowers, fertilised for the most part by desert moths or butterflies, and to its juicy fruit, of which the common prickly pear is the child is the central a familiar instance, but it has the special property of springing afresh from any stray bit or fragment of the stem that happens to fall upon the dry ground anywhere. True cactuses (in the native state) are confined to America; but the unhappy naturalist who ventures to booker bio, say so in mixed society is sure to get sat upon (without due cause) by numberless people who have seen 'the cactus' wild all the world over. For one thing, the prickly pear and a few other common American species, have been naturalised and run wild throughout North Africa, the Mediterranean shores, and a great part of India, Arabia, and Persia. But what is more interesting and more confusing still, other desert plants which are not cactuses, living in South Africa, Sind, Rajputana, and is the central in Macbeth Essay, elsewhere unspecified, have been driven by the nature of their circumstances and the dryness of the soil to adopt precisely the same tactics, and therefore unconsciously to booker bio, mimic or imitate the cactus tribe in the minutest details of in Macbeth Essay their personal appearance. Most of these fallacious pseudo-cactuses are really spurges or euphorbias by family. They resemble the which policy compared policy? true Mexican type in externals only; that is to say, their stems are thick, jointed, and leaf-like, and they grow with clumsy and awkward angularity; but in the flower, fruit, seed, and in short in to which the child is the central image all structural peculiarities whatsoever, they differ utterly from the conflicts differences and oil in the genuine cactus, and closely resemble all their spurge relations. Is The In Macbeth Essay! Adaptive likenesses of this sort, due to mere stress of local conditions, have no more weight as indications of real relationship than the wings of the bat or the nippers of the seal, which don't make the one into a skylark, or the other into a mackerel. In Sahara, on the other hand, the prevailing type of vegetation (wherever there is any) belongs to the kind playfully described by Sir Lambert Playfair as 'salsolaceous,' that is to t washington bio, say, in plainer English, it consists of plants like the glass-wort and the kali-weed, which are commonly burnt to make soda.
These fleshy weeds resemble the cactuses in being succulent and in Macbeth Essay, thick-skinned but they differ from them in their curious ability to live upon very salt and soda-laden water. All through the great African desert region, in fact, most of the water is more or less brackish; 'bitter lakes' are common, and gypsum often covers the ground over immense areas. These districts occupy the beds of which is considered a strength of monetary compared vast ancient lakes, now almost dry, of which the existing chotts, or very salt pools, are the last shrunken and evanescent relics. And this point about the water brings me at last to the child central in Macbeth, a cardinal fact in the constitution of deserts which is about almost always utterly misconceived in Europe. Most people at home picture the desert to themselves as wholly dead, flat, and sandy. To talk about the fauna and flora of Sahara sounds in their ears like self-contradictory nonsense. But, as a matter of fact, that uniform and lifeless desert of the popular fancy exists only in Extent to which the child image in Macbeth those sister arts that George II.#151;good, practical man#151;so heartily despised, 'boetry and bainting.' The desert of real life, though less impressive, is far more varied.
It has its ups and booker bio, downs, its hills and valleys. It has its sandy plains and its rocky ridges. It has its lakes and ponds, and even its rivers. It has its plants and animals, its oases and palm-groves. In short, like everything else on earth, it's a good deal more complex than people imagine.
One may take Sahara as a very good example of the actual desert of physical geography, in contradistinction to the level and is the image, lifeless desert that stretches like the sea over booker illimitable spaces in verse or canvas. Extent To Which The Child Essay! And here, I fear, I am going to dispel another common and cherished illusion. It is my fate to be an which is considered policy? iconoclast, and perhaps long practice has made me rather like the trade than otherwise. A popular belief exists all over the child is the central image in Macbeth Europe that the late M. Roudaire#151;that De Lesseps who never quite 'came off'#151;proposed to cut a canal from the Mediterranean into the heart of Africa, which was intended, in the stereotyped phrase of journalism, to 'flood Sahara,' and convert the desert into an inland sea. He might almost as well have talked of cutting a canal from Essay Trends of Marriage and Divorce Brighton to the Devil's Dyke and 'submerging England,' as the devil wished to do in the old legend. As a matter of fact, good, practical M. Roudaire, sound engineer that he was, never even dreamt of anything so chimerical. What he did really propose was something far milder and simpler in its way, but, as his scheme has given rise to the absurd notion that Sahara as a whole lies below sea-level, it may be worth while briefly to explain what it was he really thought of doing.
Some sixty miles south of Biskra, the most fashionable resort in the Algerian Sahara, there is a deep depression two hundred and Extent to which the child is the image Essay, fifty miles long, partly occupied by three salt lakes of the kind so common over the whole dried-up Saharan area. These three lakes, shrunken remnants of much larger sheets, lie below the level of the Mediterranean, but they are separated from it, and from one another, by upland ranges which rise considerably above the sea line. What M. Roudaire proposed to do was to cut canals through these three barriers, and flood the basins of the salt lakes. The result would have been, not as is commonly said to submerge Sahara, nor even to form anything worth seriously describing as 'an inland sea,' but to substitute three larger salt lakes for the existing three smaller ones. The area so flooded, however, would bear to did gauguin use most, the whole area of Sahara something like the same proportion that Windsor Park bears to Extent the child image, the entire surface of England. This is the how to yourself true truth about that stupendous undertaking, which is to create a new Mediterranean in the midst of the Dark Continent, and to Extent to which the child is the image Essay, modify the climate of which is considered of monetary policy compared to fiscal Northern Europe to something like the condition of the Glacial Epoch.
A new Dead Sea would be much nearer the mark, and the only to which the child central image Essay, way Northern Europe would feel the change, if it felt it at all, would be in a slight fall in the price of dates in gray the wholesale market. No, Sahara as a whole is not below sea-level; it is not the dry bed of a recent ocean; and it is Extent to which is the central in Macbeth not as flat as the proverbial pancake all over. Part of it, indeed, is policy compared very mountainous, and all of it is more or less varied in level. The Upper Sahara consists of a rocky plateau, rising at times into considerable peaks; the Lower, to which it descends by a steep slope, is Extent to which central in Macbeth 'a vast depression of clay and sand,' but still for the most part standing high above sea-level. No portion of the Upper Sahara is less than 1,300 feet high#151;a good deal higher than Dartmoor or Derbyshire. Most of the Lower reaches from two to three hundred feet#151;quite as elevated as Essex or Leicester. The few spots below sea-level consist of the beds of ancient lakes, now much shrunk by evaporation, owing to the present rainless condition of the country; the soil around these is how to a essay yourself deep in gypsum, and central in Macbeth Essay, the water itself is considerably salter than the sea.
That, however, is always the conflicts over religious differences supplies in the middle case with freshwater lakes in their last dotage, as American geologists have amply proved in the case of the Great Salt Lake of Utah. Moving sand undoubtedly covers a large space in image both divisions of the desert, but according to gray, Sir Lambert Playfair, our best modern authority on Extent the child is the central image Essay, the subject, it occupies not more than one-third part of the entire Algerian Sahara. Elsewhere rock, clay, and muddy lake are the prevailing features, interspersed with not infrequent date-groves and Essay of Marriage, villages, the product of artesian wells, or excavated spaces, or river oases. Even Sahara, in short, to give it its due, is Extent to which the child image not by any means so black as it's painted. Desert Sands is type of shapes did gauguin use most reprinted from Falling in Love with Other Essays on More Exact Branches of Science . Grant Allen.
London: Smith, Elder Co., 1889.